Every once in a while, something lands in your inbox that makes you pause. For the past year or so, I’ve been hearing from the folks at Singer Corporation. About once a month, like clockwork, they’d reach out and ask if I might be interested in an affiliate partnership.
And every time, I’d think… maybe, and then I’d tuck it away onto the back burner.
Like many of you, I’ve had a full plate. Business commitments, creative work, and an unusually large share of what I’ll simply call “life stuff.” You know how that goes.
But over the past few weeks, I found myself thinking about it more seriously. And not just from a business perspective. From a personal one. Because the truth is, my story with Singer goes back a long way.
I learned to sew on a Singer treadle machine in the late 1960s and early 1970s. The rhythm of that machine, the steady motion, the quiet focus, my grandfather showing me what to do until I got the hang of it, was where it all began for me. Somewhere along the way, that beautiful machine that was always at the end of the hall in my grandparents’ house disappeared. About 20 years ago, I found one just like it and brought it home. It still works beautifully, and every time I sit down with it, it feels like visiting an old friend.
A few years later, I was gifted something incredibly special: a 1952 Singer Featherweight, complete with its table and all the accessories, from a dear friend who has since passed. She bought it brand new as a young bride and used it for decades. It’s one of those pieces that carries both function and memory, and I treasure it.
So when Singer kept showing up in my inbox, it wasn’t just a brand reaching out. It was a connection to where my quilting journey began.
And then there’s another layer to this story.
Singer is part of the same family as Pfaff, a brand that has been just as meaningful in my life.
The very first sewing machine I ever purchased for myself, back in 1977, was a Pfaff 1222E. It was a big investment at the time, and I remember how excited I felt bringing it home. That machine is still stitching today, my daughter uses it now, which feels like its own kind of legacy.
I also have two other Pfaff machines that are in regular rotation in my studio. They’ve been steady, reliable partners in my work for years.
So when I finally said yes to this partnership, it wasn’t a quick business decision. It was something that felt like a natural extension of a lifelong relationship with two brands that have truly been part of my story.
What does this mean for Quiltblox?
Over the coming weeks and months, you’ll start to see a curated selection of my favorite machines, tools, and accessories from both Singer and Pfaff appearing on the website. These won’t be random listings; they’ll be items I’ve used, trusted, or genuinely believe are worth your time and attention.
And as always, I’d love your input. If there’s a specific Singer or Pfaff product you’ve been curious about, or something you’d like to see featured on Quiltblox, please don’t hesitate to reach out. Your ideas often shape what comes next around here.
If you’re interested in diving a bit deeper into the history of these two iconic brands, I’ve included links for further reading about the history of both Singer and Pfaff below. Their stories are rich and fascinating – did you know that both brands are well on their way through their second century?
This feels like the beginning of a really special new chapter, one that connects past, present, and future in a way that feels just right to me.
And I’m so glad you’re here to be a part of it.
Happy Stitching!